Fansly vs. OnlyFans: Which One Should You Focus on in 2025?

Let’s settle this once and for all: Is Onlyfans still the best fansite, or has Fansly officially taken over? If you’re a content creator trying to decide where to put your energy, this post is for you.

It’s 2025, the market is oversaturated, and your time is precious. So let’s break it down: where should you actually be focusing if you want to grow, make money, and not lose your mind?


OnlyFans: Still the Default, for Better or Worse

Pros:

  • Massive built-in traffic: It’s the Kleenex of fan sites. Everyone knows what it is.
  • Better SEO visibility: Google indexes OF links; Fansly is still catching up.
  • Higher conversion rates from cold traffic: Because people trust OF more.
  • Third-party tool integrations: You’ll find more promo tools, CRMs, and bots that plug directly into OF.

Cons:

  • Strict TOS & shadowbanning: Some creators have seen their pages de-indexed without warning.
  • Algorithm? What algorithm? There’s no in-platform discovery unless you’re using promo pages.
  • Zero tolerance for certain content: Hypnosis, CNC, watersports? Good luck.
  • They fumbled the bag in 2021: Trust in the brand has never fully recovered after the “no porn” announcement.

Best For Creators Who:

  • Have strong external traffic (Reddit, TikTok, etc.)
  • Rely on SEO or Googleable usernames
  • Are offering general appeal content that doesn’t need heavy niche customization

Fansly: The Underdog That’s Up-And-Coming

Pros:

  • Discoverability tabs: Fans can search by kinks, niches, or hashtags inside the platform.
  • Content tiering & tagging: Way more granular control over what fans see and how it’s priced.
  • Fewer restrictions: Edgier content is allowed, such as watersports.
  • Generally nicer backend UX: Posting is smoother, tagging makes sense, analytics are clearer.

Cons:

  • Significantly less traffic: You have to do all the driving yourself.
  • Still fighting the “what is Fansly?” battle: Many fans don’t recognize or trust it yet.
  • SEO is weaker: Good luck getting your page to rank in Google.

Best For Creators Who:

  • Leans into a specific niche
  • Want to build a loyal inner circle rather than rely on mass subscriptions
  • Enjoy customizing every detail and monetizing in layered ways

Should You Be on Both?

Yes and no.

If you’re already established on OnlyFans, there’s zero shame in setting up a Fansly to catch the spillover or post the content OF might flag. If you’re new and don’t have time to run two pages, pick the one that makes sense for your brand and go all in. Half-assing both platforms leads to burnout and bad conversions.

Your safest bet might be to treat OnlyFans like your storefront and Fansly like your boutique. Or vice versa, depending on your vibe.


The Dollhouse Take

At The Dollhouse Creators, we support creators on either platform, but we do tailor our strategy depending on where you are. We’ve helped creators optimize both OnlyFans and Fansly depending on their niche, and we always encourage creator-first pacing. If you’re trying to figure out which lane to claim (or how to make both work without losing sleep), we got you.

Book a free consult or apply to work with us to build a fansite strategy that actually fits your life.


Final Verdict: What Should You Focus On?

If you’re all about numbers, SEO, and volume: OnlyFans still reigns supreme.
If you value control, or you’re a kink creator: Fansly might be your best option.

Either way, the answer isn’t “pick a platform.” It’s: pick a strategy. Create a funnel. Build a system.

And remember: the platform is the stage. You are the show.

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